Makeup trends are constantly evolving, reflecting changes in fashion, culture, and individual preferences. In 2023, the beauty industry continues to see exciting shifts in makeup trends. Here’s a look at what’s in and what’s out in the world of beauty this year:
What’s In:
1. Skinimalism: The “less is more” approach to makeup is a major trend. Skinimalism focuses on natural-looking skin with minimal coverage, emphasizing skincare and embracing imperfections.
2. Clean and Sustainable Beauty: Consumers are increasingly conscious of the products they use. Clean, sustainable, and eco-friendly beauty brands are gaining popularity, emphasizing transparency and ethical practices.
3. Bold Eyebrows: Thick, defined eyebrows remain in vogue. Many people are opting for microblading or using brow gels and pencils to achieve a bold and structured look.
4. Graphic Eyeliner: Creative eyeliner looks, such as graphic shapes and bold lines, are making a statement. Experimenting with colorful eyeliners and unusual designs is encouraged.
5. Monochromatic Makeup: Coordinating your eyeshadow, lipstick, and blush in harmonious shades is a chic trend. Monochromatic makeup creates a cohesive and polished look.
6. Glossy Lips: Glossy lips are back in style, adding a youthful and fresh finish to makeup looks. Clear glosses and tinted balms are popular choices.
7. Glitter and Sparkle: Sparkling eyeshadows and glitter accents are having a moment. They add a touch of glamour and playfulness to both daytime and evening looks.
8. Blue Eyeshadow: Blue eyeshadow, once considered a fashion faux pas, is making a comeback. From soft pastels to vibrant blues, this color choice is versatile and trendy.
9. Metallics: Metallic eyeshadows, lipsticks, and highlighters are giving makeup looks a futuristic and luminous dimension.
10. Individuality: Embracing your individuality is a prevailing trend. Makeup enthusiasts are encouraged to experiment with unique looks that express their personality and creativity.
What’s Out:
1. Heavy Contouring: Overly sculpted and heavy contouring is giving way to a more natural and soft look, emphasizing the beauty of natural bone structure.
2. Matte Everything: While matte makeup remains popular, the trend is shifting towards more dewy and radiant finishes, giving the skin a healthy glow.
3. Overdrawn Lips: The era of exaggerated, overdrawn lips is waning, with a preference for enhancing natural lip shapes or using lip filler more conservatively.
4. Excessive Highlighter: The blinding and over-applied highlighter trend is being replaced by a subtler, more lit-from-within glow.
5. Full-Coverage Foundation: Full-coverage foundation is becoming less common as people opt for lighter, skin-like finishes that allow their natural complexion to shine through.
6. Ultra-Long Nails: Extremely long and extravagant acrylic nails are being replaced by shorter and more practical nail styles that prioritize functionality.
7. Heavy Baking: The heavy “baking” technique for setting makeup with translucent powder is losing popularity in favor of a lighter setting approach to maintain a more natural skin texture.
8. Sharp Contour Lines: Harsh contour lines are being replaced by softer, blended contours that create a more seamless and natural look.
It’s important to remember that makeup trends are subjective, and personal style should always take precedence. These trends offer inspiration and guidance, but makeup is ultimately a form of self-expression, and there are no strict rules. The beauty of makeup lies in its ability to evolve and adapt to individual preferences and creativity.
